Win swag from AtlassianSwag, the swankiest swag store on the Internet

“Someone told me that Atlassian is really a t-shirt company disguised by selling software.”

– a customer tweet

It’s true. In 10 years in business, we’ve printed over 400 t-shirt designs, a few of which have become cult classics. No one ever comments when I wear my Armani shirt, but every time I’m sporting an Angry Nerds t-shirt, someone asks me where I got it from.

Finally, after years of fooling the public that we were just a tech company, the disguise is coming off.

Introducing… swag.atlassian.com

New store, fresh design, modern swag and original t-shirts (and don’t worry, a few of us are still developing software on the side).

We’ve always had a store, but it lacked the ‘proud’ factor. It was an out-of-the-box solution that just got the job done. No frills, nothing fancy. As time went on and we looked for a better solution, we took into account the storefront, shirt and print quality, promotional product options, coupon code requirements, warehousing and shipping. Interestingly enough, we looked no further than Powertex, the company that has been printing our shirts since the beginning.

Enter to win free swag!

To kick things off we’re offering free swag to those who help us promote AtlassianSwag! There are two ways you can enter the drawing to win swag from our new store:

  1. Tweet – Follow us on Twitter @atlassian and tweet the exact message found here. We will randomly pick 10 winners in two days, on 22 Feb 2013 after noon Pacific time, to win a shirt. The winners will be direct messaged.
  2. Photo – Within the next week, by 27 Feb 2013 noon Pacific time, submit a photo of you wearing an Atlassian shirt with something cool or unique in the background. The 5 best photos will be picked as winners.

Rules (the fine print)

Tweet rules

Photo rules

General rules

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