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5 AI Video Transcription Tools to Boost Accessibility

The weekly strategy meeting is over, but a wave of confusion washes over your team. Some missed the meeting entirely, others struggled to keep up, and a few are too hesitant to ask for clarification. This is a far-too-common scenario that hinders progress and creates information silos.  In these situations, capturing decisions, action items, and […]

Article in AI

Unstuck your meetings: Loom’s new AI for productive meetings

Meetings are a staple of modern work life. Yet, they often feel more like an obligation than an opportunity for collaboration. We’ve all experienced the dread of calendar overload, the frustration of unclear agendas, and the universal joy when a meeting is unexpectedly canceled. But what if meetings could be different? What if they could be streamlined, productive, and even—dare we say—enjoyable? The future of meetings is here, and it’s powered by AI. Introducing Loom AI for meetings, the transformative tool that brings cutting-edge AI into your meeting room, redefining collaboration. Let’s explore how you can break free from the cycle of ineffective meetings and reclaim your time.

Article in Loom

The ultimate guide on how to run an effective meeting

You’re attending a meeting where people seem restless—half are unsure why they’re there, while discussions go in circles without any clear outcome. By the end, everyone walks out drained, wondering, “Did we actually accomplish anything? We’ll need to schedule another meeting to wrap this up.”  Contrast that with an organized, engaging meeting where each person […]

Article in Loom

How we launched a Loom brand campaign in record time (with Loom)

When Atlassian acquired Loom in 2023, one clear goal was to increase the adoption of video messaging solutions among the Atlassian customer base. We know that Loom solves a critical problem for the modern workforce: meeting overload and ineffectiveness. We also know that there are teams currently finding value with Jira, Confluence, and other Atlassian […]

Article in Loom

From One to Many: Scaling Knowledge with Loom

Let’s face it – the way we share knowledge at work is broken. Recurring live sessions eat up collective team time. Scheduling across time zones is a headache. Audiences tune out or forget what they heard minutes later. And for those doing trainings, it’s a constant loop of recreating the same content, re-explaining the same […]

Article in AI

How the Atlassian System of Work connects distributed teams

Distributed doesn’t mean disadvantaged: see why productivity is driven by how teams work, not where they work.

Article in Loom

Team ’25 Recap: Introducing Atlassian’s Teamwork Collection

Atlassian Team is the flagship annual event for Atlassian customers and leading event for teamwork innovation. This year, nearly 5,000 customers, partners, and Atlassians from more than 65 countries came together in person—while the founder’s keynote drew more than 1.7 million streamed views worldwide. It was a powerful celebration of the future of work, fueled […]

Article in Loom

Top 6 Sales Demo Software Tools and How to Choose One

You’re eager to explain your product to prospects in your sales pipeline and match its features to their most common challenges. Instead of telling them about it, show them—with a sales demo. Sales demos can be the keys that unlock understanding and conversion for potential customers.  Creating effective demonstrations can be challenging without the right […]

Article in Loom

Top 8 Sales Outreach Tools to Reach Prospects in 2025

Spending hours on cold calls and emails only to get silence in return? There’s nothing more frustrating than dedicating time and effort to outreach that goes absolutely nowhere. For sales reps, those non-responses and unreturned calls feel like dead ends. But, they don’t have to be. When you have the right sales outreach tools, you […]

Article in Loom

Top 10 Sales Presentation Software for Engaging Clients in 2025

As a sales professional, you’re constantly competing for your audience’s attention—whether you’re giving an elevator pitch, writing a cold email, or trying to get a signature on a contract. Once you get their attention and convince them to schedule a demo, you still have to deliver a thoughtful, personalized, and eye-catching sales presentation that will […]

Article in Loom

How to Create a Sales Outreach Strategy That Works

How often do you stare at your screen, searching for the perfect words to grab your customers’ attention—only to feel like a small voice in a sea of vendors battling for air time? The standard sales playbook isn’t cutting it anymore, and you know it.  A well-crafted sales outreach strategy can break through the chaos, […]

Article in Loom

Sales Demo Best Practices: How to Engage and Close Deals

When you buy a car, you’re not just shown a list of features—you’re asked about your lifestyle and driving habits. The salesperson focuses on what matters most to you: safety for your family, fuel efficiency for your commute, or comfort for long road trips.  A great sales demo works the same way. It’s not about […]

Article in Loom

How to Make a PowerPoint Into a Video: A Step-by-Step Guide

You’ve got a great idea. You spend hours getting it into a presentation. But, as you’re on the big stage, the idea falls flat in the big meeting. It’s not necessarily the idea but the presentation it’s kept in. Your slides lag, and your animations are off. There’s a big roadblock, and it’s PowerPoint.  Here’s […]

Article in Loom

How to Make a Video Presentation: The Complete Guide

Capturing and holding your audience’s attention can feel like a daunting task—especially when teaching them how to use your software or onboarding them with essential company information. Real-time sessions often compete with short attention spans, making it easy for your message to get lost. That’s where video presentations shine. They let you educate asynchronously while […]

Article in Loom

Video in Email Marketing: Best Practices and Creative Ideas

Imagine it’s the 1980s, and you’re a record store owner trying to promote your new collection of vinyl records. You could post hundreds of flyers, hoping someone stops to read them, or you could host a listening party, letting the music speak for itself. The party wins every time because it’s engaging, memorable, and personal.  […]

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